New Media Cultures

Description

"New Media Cultures" provides a comprehensive analysis of the value of cultural studies in the face of new media, and the changes necessary for cultural studies to tackle the issues that new media presents. Drawing from the active audience thesis developed in cultural studies of the media, "New Media Cultures" focuses on the increased interactivity in contemporary culture and shows how this has become integrated into the production and consumption of cultural forms. Critical areas investigated include: game culture, the internet, the digital transformation of film and television, intellectual property, forms of interactivity, the significance of the user and cultural production in new media. "New Media Cultures" is accompanied by a website, which complements the books and enables students to develop their understanding further. "New Media Cultures" provides a unique approach for thinking about, and engaging with, the shifting media landscape and will be of great value for both students and scholars engaged in media and cultural studies.

Details

Author(s)
P. David Marshall
Format
Paperback | 224 pages
Dimensions
156 x 235 x 6mm | 196g
Publication date
28 Oct 2004
Publisher
Bloomsbury Publishing PLC
Imprint
Hodder Arnold
Publication City/Country
New York, United Kingdom
Language
English
Edition Statement
New
ISBN10
0340806990
ISBN13
9780340806999
Bestsellers rank
1,337,382